5000bc: Online Small Business Community

Not just information—skill instead

Conversion

Email and Website Conversion

  1. How To Announce Your Achievements Modestly
  2. How To Create Super-Evangelists
  3. The Two-Options Sale Strategy
  4. Unconverted Leads: What Do You Do With Them?
  5. How Women Distract Men: When Logic Goes To Hell
  6. How Products Pre-Qualify Clients
  7. Do keywords in headlines lead to greater website traffic?
  8. How Ego-Killers Can Drive Clients Away
  9. Do Customers Actually Read ALL Your Copy?
  10. How Web Analytics Helped Find A Million Dollar Hole
  11. The Importance of the Covering Letter in Marketing
  12. How To Create A Sneak Campaign: Part 2
  13. The Reason Why Bonuses Work
  14. What Customers Don’t Want
  15. Do I Need Two Websites?: The Room by Room Concept
  16. Why Your Brain Stops You From Buying
  17. The Subtle, Hidden Messages in Testimonials
  18. Why Testimonial Mirroring Keeps Customers Involved
  19. Give The Ideas, Sell The System
  20. Why You Should Use Radio Only For Lead Generation
  21. The Twin Factors of Conversion
  22. How To Go From Free to Fee
  23. Are You Getting The Kiss of Death At Networking Events?
  24. Turning Boredom into Money
  25. How to Get Customers To Your Point of View (Without Changing Them)
  26. The Importance of The Third Conversion
  27. Which Type of Article Gets a Better Sales Response?
  28. How To Get Promotional Gifts for Peanuts
  29. Is There Too Much Sugar In Your Testimonials?
  30. How To Get Referrals — With A System
  31. How Coke sells less product for a higher price!
  32. Getting A Reporter To Call (And Interview You)
  33. Removing The Maybe Factor In Your Copy
  34. Improve Web Sales Figures Forever And Ever Amen!
  35. Can Candy Cause Instability In Customer’s Minds?
  36. If They Can’t Understand It, They Can’t Buy It
  37. Hammers vs. Honey
  38. Why Timing is Vital In Conversion
  39. How Do I Increase My Website Conversion Rate: Part Three
  40. Are You Using These Keyword Selection Guidelines To Improve Website Conversion Rates?
  41. Case Study on Following Up
  42. Why a Mention in Retail News Monthly is Better Than Time Magazine: Part 4/4
  43. Working Backwards: How to Get Journalists to Come to You: Part 3/4
  44. How To Make Journalists Fall In Love With You: Part 2/4
  45. How the Publicity System Works – Part 1/4
  46. How Opt In Resolves Client Indifference- Part 4
  47. A Slew of Mistakes on the Opt-In Page: Part 3
  48. The Elements Opt-In at the Point of Conversion: Part 2
  49. Why Attraction and Conversion Need To Be Separated For Opt-In : Part 1
  50. Creating Safety: The Psychology of the Safe Zone
  51. Creating Safety: On A Download Page
  52. Creating Safety: How To Give Fool-Proof Instructions To Clients
  53. Creating Safety Prior To A Presentation or Workshop
  54. How to Create Bonuses from Thin Air: Part 3 – Special Access
  55. How To Create Bonuses From Thin Air: Part 2 – Unbundling
  56. How to Create Bonuses Out Of Thin Air: Part 1- Bundling
  57. How Bonuses Affect Buying Decisions – Overview
  58. To Frame or Not To Frame: Visual Impact in Presentations: 4 of 4
  59. Why White Space Is Critical For Your Presentation: 3 of 4
  60. Creating The Content Grid For Presentations: 2 of 4
  61. The Importance of StoryBoarding in Presentations: 1 of 4
  62. How Guides Help Increase Consumption
  63. The Purpose of Hidden Reports
  64. Why Getting Clients To Post Photos Are Critical To A Forum
  65. Consumption: How Automated Reminders Help Consumption On Membership Site
  66. Testimonials: How To Create Shock And Awe With Testimonials
  67. How Offline Media Plays A Great Role In Consumption
  68. How Unbundling Can Help You Increase Your Pricing
  69. Testimonials: Best of 2007: Proof vs. Testimonials
  70. Testimonials: Best of 2007: How To Create ‘Shock and Awe’ with Testimonials
  71. Testimonials: Should You Correct Client Testimonials?
  72. Testimonials:How To Get Testimonials for New Products
  73. Strategic Alliances: How To Create Strategic Alliances From Competitors
  74. Strategic Alliances: The Discipline of Strategic Alliance Acquistion’
  75. Strategic Alliances: The Shortcut To Get A Strategic Alliance’s Attention
  76. Consulting: Best of 2007: How To Spot Red Flags In Consulting
  77. Consulting: Best of 2007: Why You Should Never ‘Persuade’ A Client To Sign Up
  78. Consulting: Best of 2007: How To Get Paid On Time
  79. Consulting: Best of 2007: Why A ‘Disastrous’ Copywriting Course Led To A ‘Full-House Protege Progra
  80. Follow Up: Best of 2007: The Concept of Mental Digestion